showkit.dev vs Headway
Headway is one of the original in-app changelog widgets — a bell in the corner of your app that opens a "What's new" popover. showkit.dev offers the same surface plus a public roadmap and testimonial wall, with a smaller bundle and AI-drafted entries from your GitHub commits.
Pricing
Headway pricing sourced from their public pricing page (June 2026).
Headway
- Free$0/mo
- · Up to 5 entries
- · Headway branding required
- Starter$29/mo
- · Unlimited entries
- · Branding removed
- · Email digest
- Plus$59/mo
- · Multiple projects
- · Custom CSS
- Premium$99/mo
- · Slack notifications
- · Advanced analytics
showkit.dev
Bundled- Free$0/mo
- · Changelog widget with "Powered by showkit.dev" footer
- · Public /c/[slug] page
- · Email subscribers + RSS / Atom / JSON Feed
- Starter$19/mo
- · Everything in Free
- · Footer removed
- · Up to 5 teammates
- Bundle$39/mo
- · Everything in Starter
- · Public roadmap with voting
- · Wall of love (testimonials)
- · AI changelog draft from GitHub commits
Feature comparison
Twelve dimensions that come up most when teams choose between the two.
| Feature | Headway | showkit.dev |
|---|---|---|
| In-app changelog widget (bell + popover) | ✓ | ✓ |
| Public changelog page | ✓ | ✓ |
| AI-drafted entries from GitHub commits | — | ✓ |
| Email subscribers + digest | Starter ($29/mo) | all tiers |
| RSS / Atom / JSON Feed | RSS only | all three formats |
| Public roadmap with voting | — | ✓ |
| Testimonial / Wall of Love | — | ✓ |
| Widget size (gzipped) | ~22 KB | 6 KB |
| Shadow DOM style isolation | — | ✓ |
| Open-source widget code | — | planned (MIT) |
| Custom domain | Plus plan ($59/mo) | White-label tier |
| Starting price (paid) | $29/mo | $19/mo |
FAQ
Is showkit.dev a Headway alternative?
Yes — and the closest one feature-for-feature. The in-app bell + popover is built the same way, plus showkit.dev drafts entries from your GitHub commits using Claude and ships a public roadmap and testimonial wall in the same embed.
How much does Headway cost vs showkit.dev?
Headway is $29/mo on Starter (their minimum to remove branding). showkit.dev is $19/mo on Starter for the changelog surface alone, or $39/mo for the Bundle that also includes the roadmap and testimonial wall.
Is the showkit.dev widget bigger than Headway's?
No — it is roughly a third the size. The Headway widget weighs in around 22 KB gzipped; the showkit.dev widget is 6 KB. We hold the budget under 40 KB even with all three surfaces enabled.
Can I migrate my Headway changelog to showkit.dev?
Manual export from Headway, then CSV import into showkit.dev. A direct importer is on the roadmap; email guilherme@showkit.dev to skip the queue.
Does showkit.dev have an email digest like Headway?
Yes — but it ships on every tier including Free, while Headway gates digests to its $29/mo Starter plan.
Three social-proof surfaces in one embed.
Replace Headway (and the two other tools you would have stacked) with a single $39/mo install. Free tier ships today.
No credit card · 2-minute install · No password sign-in